New channel

Your buyers moved into a conversation. Most of your competitors haven't noticed.

ChatGPT Ads opened to self-serve in May 2026 with no minimum spend, matching on the meaning of a live conversation rather than keywords. Early enough to matter — we run it as a real pilot, with a written decision rule, not a leap of faith.

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New channel — early enough to move before it gets crowded

ChatGPT Ads is paid placement inside ChatGPT conversations, matched to what someone is actually asking rather than keywords typed into a search box. STRYON Growth runs ChatGPT Ads for service businesses, among the first agencies working in the channel.

What's actually going wrong

Your buyers research in a chat window now

People describe a whole problem in full sentences before they ever open a search engine — a richer intent signal than any keyword.

Your category is not crowded there yet

In most local service categories the auction is still thin.

You already have a working Google or Meta programme

This is an addition, not a replacement. Without a proven baseline you won’t be able to tell whether it worked.

Your service needs explaining before it sells

Conversational context suits considered purchases and multi-step decisions far better than impulse buys.

How we get there

Advertiser account setup

In OpenAI Ads Manager, done properly the first time.

chatgpt-ads ad creative in feed context 1

Ad-in-context

Pixel and Conversions API

Installed for measurement before spend, not after.

chatgpt-ads ad creative in feed context 2

Ad-in-context

Conversation-context targeting

Built on semantic context and exclusions, not keywords.

chatgpt-ads ad creative in feed context 3

Ad-in-context

Incrementality testing

Against your existing channels, with a written decision rule.

chatgpt-ads ad creative in feed context 4

Ad-in-context

Recent work

Ad-in-context

Work sample — coming soon

Video

STRYON Growth

What's included

Advertiser account setup in OpenAI Ads Manager
Pixel and Conversions API installation
Conversation-context targeting and exclusion strategy
Sponsored card creative
Landing pages built for conversational intent
CPC and outcome-optimised bidding management
Incrementality testing against existing channels
Weekly reporting with an explicit learning agenda

Who this is for

Businesses with a working Google or Meta baseline already
Considered-purchase services (multi-step decisions)
Teams comfortable with a genuine 60–90 day pilot

Who this isn't for

Businesses with no existing measurement baseline
Impulse-purchase categories

Questions worth asking before you start

Who actually sees these ads?

Free and Go tier users only. Plus, Pro, Business and Enterprise subscribers never see ads at all — a meaningful audience skew we factor into fit.

Is it available in our market?

It launched in the US in February 2026 and has expanded through Canada, the UK, Australia, New Zealand, Japan, Korea, Mexico, Brazil, and more recently India, Europe, the Middle East and North Africa. We confirm your market before you commit.

Should a local service business be doing this yet?

Honestly, often not first. If your Google Ads account is leaking a third of its budget, fix that before funding an experiment.

Launch offer

30% off, on whatever you need built.

Every service, first engagement, for new clients. Tell us what you actually need and we will send your code within one business hour.

30% off the first engagement on any service in our range.
Once claimed you have 30 days to start. The discount holds for that window.
New clients only. Ad spend is separate and never discounted — it is not ours to discount.

Claim my 30% code

Ready to see your growth plan for chatgpt ads?

New channel — early enough to move before it gets crowded

What do you need?

Which service

Business type

One reply within a business hour. No sequences, no reselling your details.